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A strategy and planning Practice designed for brands today.
Brands
ADIDAS
Strat House has been working with adidas, Europe's largest clothing brand, since the foundation of the Practice.
WPP
Strat House is proud to provide services to WPP, the world's largest advertising company.
Unilever
The Strat House team has a longstanding working relationship with Unilever, one of the oldest and still most forward-looking multinational companies.
adidas is committed to the pursuit of consumer-centricity. The vision is for all consumers to experience contextual adidas moments that feel like part of an on-going story. The Strat House team has worked at the core of adidas for the last three years to create the frameworks, learning loops and rules for content planning and creation.
For WPP, Strat House provides flexible part and full-time teams that can be ‘switched’ on and off as needed: accommodating shifts in both briefs and deadlines.
In 2019 Unilever confirmed its continued commitment to purpose-driven brands. For the last three years the Strat House team has worked in partnership with the senior leadership team of Dove, and on the development of start-up Personal Care brands, to decode what it means to deliver on your brand Purpose in a multi-channel world.
Our Approach
Services
People
MELANIE WELSH
Melanie is a Founding Partner at Strat House, experienced strategist and published author. She has been instrumental in the digital transformation of ambitious clients including Dove, Adidas and GSK accounts. Melanie was Head of Department and strategic lead at agencies including Havas and Soup, driving agency strategy, culture and positioning, and setting best practice across all accounts.
RACHEL CLARKE
Rachel is a Founding Partner at Strat House with broad-ranging experience across multiple disciplines. Working with Dove and adidas, Rachel has supported clients’ digital transformation across all key channels. She was a key member of the Unilever People Data Programme team, and was the Havas agency Product Owner, charged with driving digital transformation and innovation.
HELEN SPENCER
Helen is an experienced strategist: providing digital planning services for global and UK clients, across multiple industry sectors including FMCG, retail, utilities, tech and financial services for the last ten years. Helen has developed global campaigns and tailored audience strategies that have measurably improved customer experiences and business performance for clients including adidas, Dove and Tesco.
NED HODGE
Ned is that rare breed of strategist who combines technical planning with creative thinking. Prior to joining Strat House, Ned worked at Havas where he devised the creative strategy for clients including Kraft Heinz and Campaign Against Living Miserably.
CAROLINE SPARKES
Caroline is a strategic growth professional with over 20 years of experience at agencies including GPJ, Dare, Critical Mass, Huge, Momentum, EuroRSCG, Wunderman, M&C Saatchi and Lowe. She advises marketing agencies and enterprises on business development & growth strategy. Caroline previously chaired the UK IPG Women’s Leadership Network and was on the Omniwomen committee. Caroline also recently sat on BIMA’s governance board and chaired BIMA’s MarComms Council.